1. Be your own boss
Franchise ownership combines a sense of independence (within limits) with a greater level of security. The desire to control your own destiny, to build a business for yourself and a legacy for your children, has always been a powerful motivator in business and in life.
2. You don't have to be an experienced businessman
This is like the icing on the cake when it comes to franchising. Franchising requires no special qualifications like MBAs, high five degrees or an experience certificate which states that you are an exceptional business person. All you need is the knowledge about the product that you will get from the franchisor, and where to set up the Franchise. With little or no investment at all you can set up a Franchise and run your daily operations like any other experienced business person. If you have observed, any franchised outlet behaves like a fully flourished business model and gives you the feel that the product is a successful venture, be it anywhere it exists.
3. Hard work is rewarded
There's nothing better for the entrepreneurial spirit than being rewarded directly for their effort. That usually is not possible in corporate life, where bonuses (if any) are based more on salary or employment level than on individual merit or performance.
4. Proven business system of operations
New ideas are great. They're what makes business and the world go round. Franchising allows entrepreneurs to plug into a proven, successful idea and operating system, and focus their efforts on running the business, rather than on adjusting it in midstream. The wheel's been invented, perfected, branded, and marketed.
5. Exclusive Territories
Another thing your franchise fee buys you is the right to an exclusive territory, designed to provide a sufficient number of the right kind of customers for your investment to succeed. Franchisors generally are reluctant to award territories too large for a franchisee to serve adequately (and because they want to sell as many as they can, within reason), the smarter ones will err on the side of awarding territories that give their franchisees the best chance of success.
6. Non-Exclusive Territories
NO FRANCHISE SET UP FEE. Minimum investment and maximum benefit. All the attractions and facilities will be as same as provided by the Franchisor to Exclusive Territories.
7. Brands
You can spend months thinking up a clever name, logo, signage, uniforms, and the exact look and feel you want to attract customers to your new business--but you won't know if it's truly effective until you open for business. But if you hang out a sign that says ROBOSAPIENS everybody knows your name. Whether it's locals or strangers passing through, you have a built-in clientele. As noted, franchisees pay, sometimes dearly, for the right to use a brand name. But that investment is quickly repaid, many times over. The power of a well-known brand? Priceless!
8. Site selection
For retail concepts, finding the best site (or sites) is do-or-die. Independent business owners often think they've located the perfect site--only to discover they've overlooked a key detail that a more experienced set of eyes would have spotted. Established franchisors have been through the site selection process hundreds (or thousands) of times before, and have access to extensive databases, demographic research data, and their own years of experience.
9. Training and Support
Franchisors want franchisees to succeed. In fact, they need franchisees to succeed. That's why intensive training is included in the franchise fee. Prior to opening for business, franchisees are trained in all the brand's specifics, from cash registers and point-of-sale systems to brand identity and culture, sales and marketing, and everything and anything that makes our brand unique.
10. Ongoing Operational Support
Franchisor has staff dedicated to providing ongoing assistance to franchisees. You're not alone when you're building and running your business, and you can always call on experienced people when you hit a rough spot or want to share new ideas for growing the business.
11. Referral Power
Once your Franchise is up and running, 30% of your business will come from referrals from previous clients referring their friends and peers. This is based on the performance of a typical centre.
12. Risk Avoidance
This one is so important and the biggest reason to buy a franchise is that, if you're smart, it will help you avoid much of the risk of starting a new business.
